National Aboriginal History Month: Nak’azdli Whut’en
Nak’azdli Whut’en is a community of the Dakelh or Carrier Nation. Dakelh or Carrier territory resides in what is now the Central Interior of BC. Most Carrier call themselves Dakelh which means “People who go around by boat“. Nak’azdli society is based on the Clan System and there are currently four clans: Lhts’umusyoo (Beaver), Lusilyoo (Frog), Kwun Ba Whuten (Caribou) and Lohjabou (Bear).
Castlemain’s communications team worked with Nak’azdli Whut’en to better inform membership of upcoming TransCanada projects and proposed agreements.There were five proposed projects to transport natural gas by pipelines across Nak’azdli territory and there was uncertainty amongst membership of the situation and the decisions that needed to be made. The team executed a communications strategy to provide balanced information about the impacts and benefits of the proposed agreements. The team answered ongoing questions to membership and through feedback from opinion surveys, community meetings and addressing concerns to provide a clear and representative snapshot of community opinions to Council to make a clear decision. Castlemain won a 2016 Silver Leaf award for excellence in business communication for this project.